{"id":95356,"date":"2026-07-03T11:39:26","date_gmt":"2026-07-03T12:39:26","guid":{"rendered":"https:\/\/www.verificat.cat\/?p=95356"},"modified":"2026-07-03T11:40:16","modified_gmt":"2026-07-03T12:40:16","slug":"kylie-jenner-y-las-meta-glasses-glamurizacion-de-la-tecnologia-de-vigilancia","status":"publish","type":"post","link":"https:\/\/www.verificat.cat\/es\/kylie-jenner-y-las-meta-glasses-glamurizacion-de-la-tecnologia-de-vigilancia\/","title":{"rendered":"Kylie Jenner y las Meta Glasses: \u201cGlamurizaci\u00f3n\u201d de la tecnolog\u00eda de vigilancia"},"content":{"rendered":"<figure class=\"wp-block-post-featured-image\"><img decoding=\"async\" width=\"1500\" height=\"892\" src=\"https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36.jpg\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36.jpg 1500w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36-300x178.jpg 300w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36-1024x609.jpg 1024w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36-768x457.jpg 768w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36-1200x714.jpg 1200w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36-1400x833.jpg 1400w\" sizes=\"(max-width: 1500px) 100vw, 1500px\" \/><\/figure>\n\n<style>html[dir=rtl] .wpml-language-switcher-block .wpml-ls-dropdown ul li.wp-block-navigation-submenu .wp-block-navigation-submenu__toggle img{margin-left:12px}html[dir=rtl] .wpml-language-switcher-block .wpml-ls-dropdown ul li.wp-block-navigation-submenu ul.isHorizontal li{text-align:right}html[dir=rtl] .wpml-language-switcher-block .wpml-ls-dropdown ul li.wp-block-navigation-submenu ul.isHorizontal li a img{margin-left:12px}.wpml-language-switcher-block{display:flex;box-sizing:border-box;width:100% !important}.wpml-language-switcher-block>.wp-block-navigation-item,.wpml-language-switcher-block>.wp-block-navigation-item>div{display:flex;width:100% !important}.wpml-language-switcher-block .wp-block-navigation__container{background:unset !important}.wpml-language-switcher-block .hide-arrow .wp-block-navigation__submenu-icon{display:none}.wpml-language-switcher-block .wpml-ls-dropdown .has-child .wp-block-navigation__submenu-container{display:none;visibility:hidden;opacity:0;overflow:hidden}.wpml-language-switcher-block .wpml-ls-dropdown .has-child:not(.open-on-click):hover>.wp-block-navigation__submenu-container,.wpml-language-switcher-block .wpml-ls-dropdown .wp-block-navigation-submenu__toggle.wpml-ls-keyboard-focus~.wp-block-navigation__submenu-container,.wpml-language-switcher-block .wpml-ls-dropdown .has-child.open-on-click .wp-block-navigation-submenu__toggle[aria-expanded=true]~.wp-block-navigation__submenu-container,.wpml-language-switcher-block .wpml-ls-dropdown [data-attributes-layout-dropdown-open=true] .has-child.open-on-click .wp-block-navigation__submenu-container{visibility:visible;opacity:1;display:block;overflow:visible}.wpml-language-switcher-block .wpml-ls-dropdown .has-child.open-on-click.is-selected>.wp-block-navigation__submenu-container{visibility:visible;opacity:1;display:block;overflow:visible}.wpml-language-switcher-block .wpml-ls-dropdown ul li button{padding:0}.wpml-language-switcher-block .wpml-ls-dropdown ul li button+.isHorizontal{min-width:inherit !important}.wpml-language-switcher-block .wpml-ls-dropdown ul li button+.isHorizontal li{width:inherit !important}.wpml-language-switcher-block .wpml-ls-dropdown ul li button+.isHorizontal li a{display:flex;align-items:center;min-width:max-content}.wpml-language-switcher-block .wpml-ls-dropdown ul li.wp-block-navigation-submenu ul.isHorizontal{margin:0;min-width:inherit !important}.wpml-language-switcher-block .wpml-ls-dropdown ul li.wp-block-navigation-submenu ul.isHorizontal li{width:inherit !important;text-align:left}.wpml-language-switcher-block .wpml-ls-dropdown ul li.wp-block-navigation-submenu ul.isHorizontal li a{display:flex;align-items:center;min-width:max-content}.wpml-language-switcher-block ul{list-style-type:none !important;padding:0 !important;width:100%}.wpml-language-switcher-block ul li{margin:0}.wpml-language-switcher-block ul li>a.wp-block-navigation-item__content:focus{outline:1px solid #2f7d92}.wpml-language-switcher-block ul li.is-focused{outline:1px solid #2f7d92}.wpml-language-switcher-block ul.wp-block-navigation__submenu-container{border:inherit !important;background-color:unset !important;min-width:unset !important}.wpml-language-switcher-block ul.wp-block-navigation__submenu-container .wp-block-navigation-item{border-radius:0 !important}.wpml-language-switcher-block ul.wp-block-navigation__submenu-container .wp-block-navigation-item a{display:flex;align-items:center;min-width:max-content;padding:1px}.wpml-language-switcher-block ul.horizontal-list{display:flex;flex-direction:row;align-items:center;justify-content:flex-start;margin:0 !important;gap:1em !important}.wpml-language-switcher-block ul.horizontal-list li{display:inline-block;margin:0;line-height:100%}.wpml-language-switcher-block ul.horizontal-list li a{line-height:100%}.wpml-language-switcher-block ul.center-justify{justify-content:center}.wpml-language-switcher-block ul.center-justify .wp-block-navigation-item{justify-content:center}.wpml-language-switcher-block ul.right-justify{justify-content:right}.wpml-language-switcher-block ul.right-justify .wp-block-navigation-item{justify-content:right}.wpml-language-switcher-block ul.space_between-justify{justify-content:space-between}.wpml-language-switcher-block ul.space_between-justify li>div{white-space:nowrap}.wpml-language-switcher-block .hasHoverColor:hover{color:var(--hover-color) !important}.wpml-language-switcher-block .hasHoverBackgroundColor:hover{background-color:var(--hover-background-color) !important}.wpml-language-switcher-block ul.isHorizontal{padding-left:0;list-style:none}.wpml-language-switcher-block ul.isHorizontal li{margin-left:0}.wpml-language-switcher-block ul.isHorizontal li div{display:inline-block}.wpml-language-switcher-block ul.hasSpacing.isHorizontal li:not(:last-child){margin-right:var(--language-spacing) !important}.wpml-language-switcher-block ul.hasSpacing.isVertical li:not(:last-child){margin-bottom:var(--language-spacing) !important}.wpml-language-switcher-block ul.hasSpacing.isVertical .wp-block-navigation-item>div,.wpml-language-switcher-block ul.hasSpacing.isVertical .wp-block-navigation-item>div>a{display:inline-flex;align-items:center}.wpml-language-switcher-block .hasHoverColor:hover{color:var(--hover-color) !important}.wpml-language-switcher-block .hasHoverBackgroundColor:hover{background-color:var(--hover-background-color) !important}.wpml-language-switcher-block .hasFontSize{font-size:var(--font-size) !important}.wpml-language-switcher-block .hasLetterSpacing{letter-spacing:var(--letter-spacing) !important}.wpml-language-switcher-block .hasTextTransform{text-transform:var(--text-transform) !important}.wpml-language-switcher-block .hasFontFamily{font-family:var(--font-family) !important}.wpml-ls-flag{display:inline-block}.wpml-ls-flag-style-btn{border:0px rgba(0,0,0,0);padding-top:3px !important}.wpml-ls-flag-style-btn.black-bg{background-color:#000}.wpml-ls-flag-style-btn.transparent-bg{background-color:rgba(0,0,0,0)}.wpml-ls-control-row{border:solid 1px #949494;border-radius:2px;margin-bottom:8px}.wpml-ls-control-row-with-padding{padding:1px}.wpml-ls-number-control{max-width:100%;width:100%}.wpml-ls-slider-control-alert{margin-top:5px !important}.wpml-ls-slider .ant-slider-track{background-color:#3858e9}.wpml-ls-slider .ant-slider-handle{border:solid 1px #000}.wpml-ls-control-blue{color:#2f7d92}.wpml-ls-number-with-unit-select select{color:#2f7d92;font-weight:700}.wpml-ls-control-grey{color:#757575}.wpml-ls-control-bg-grey{background-color:#a6a6a6}.wpml-ls-control-font{font-family:\"SF Pro Text\",sans-serif;font-style:normal;font-weight:400 !important;font-size:13px !important;line-height:140% !important}.wpml-ls-option-btn-col{padding:.5px}.wpml-ls-no-borders{border:none}.ant-col-8.wpml-ls-option-btn-col{display:inline-flex}.wpml-ls-three-btn-row .wpml-ls-option-btn-wrap{padding-top:8px;padding-bottom:8px;white-space:normal;word-break:break-word}.wpml-ls-three-btn-row .ant-btn-no-height-less-padding{height:unset;padding-right:10px;padding-left:10px}.wpml-ls-full-width{width:100%}.wpml-ls-toggle-control .components-form-toggle.is-checked>.components-form-toggle__track{background-color:#2f7d92;border-color:#2f7d92}.wpml-ls-toggle-control .components-form-toggle.is-checked>.components-form-toggle__thumb{background-color:#fff}.wpml-ls-toggle-control .components-form-toggle>.components-form-toggle__track{background-color:#fff;border-color:#373737}.wpml-ls-toggle-control .components-form-toggle>.components-form-toggle__thumb{background-color:#373737}.ant-select-dropdown{min-width:45px !important;max-width:45px !important;width:45px !important}.wpml-ls-color-control{border:1px solid #ddd;border-bottom:0px;padding:10px;box-sizing:border-box}.wpml-ls-color-control.wpml-ls-with-bottom-border{border-bottom:1px solid #ddd}.wpml-ls-color-control .wpml-ls-icon-no-color:hover{cursor:pointer}.wpml-ls-color-control .component-color-indicator{width:25px;height:25px;box-shadow:0px 0px 2px 1px #d3d3d3}.wpml-ls-color-control .component-color-indicator:hover{cursor:pointer}.wpml-ls-color-control .wpml-ls-color-title{top:3px}.wpml-ls-dimension-control{border-top:solid 1px #e0e0e0}.wpml-ls-dimension-control .components-panel__arrow{visibility:hidden}.wpml-ls-panel-settings-dropdown-container{position:absolute;right:0px}.wpml-ls-icon-link{width:24px;height:24px;top:3px;border-radius:2px}.ant-input-number-handler-wrap{display:none !important}.ant-input-number-input{padding-right:0px !important;padding-left:3px !important}.block-editor-contrast-checker+.block-editor-contrast-checker{display:none}.current-language-item{display:flex;align-items:center;min-height:30px}.current-language-item .wp-block-navigation-item__content>div{display:flex;align-items:center}.wpml-ls-fontLetterCase-control button.components-button.has-icon{margin-right:0 !important;min-width:30px !important;height:30px !important}.wpml-ls-fontLetterSpacing-control div.components-input-control__container{top:4px}[data-wpml=language-item]:first-of-type{margin-top:5px !important}.wpml-ls-dimension-panel .components-panel__arrow{display:none}.wpml-ls-typography-panel .components-panel__arrow{display:none}.wpml-ls-panel-settings-dropdown-container>div>button>span.anticon-more{font-size:large;margin-right:10px}.wpml-ls-panel-settings-dropdown-container>div>button>span.anticon-plus{font-size:medium;margin-right:10px}.wpml-ls-color-panel .wpml-ls-color-panel-wrap button.components-button:focus{outline:2px solid #2f7d92;color:#2f7d92}.wpml-ls-color-panel .wpml-ls-color-panel-wrap button.components-button:hover{color:#2f7d92 !important}.wpml-ls-option-btn-wrap:focus{outline:4px solid #2f7d92}.wpml-ls-option-btn-wrap:hover:not(.wpml-ls-option-btn-wrap[data-selected=true]){outline:2px solid #2f7d92;color:#2f7d92 !important}.wpml-ls-toggle-control .components-toggle-control__label:hover{color:#2f7d92}.components-input-control__container:hover .components-input-control__backdrop{border-color:#2f7d92 !important}input.components-input-control__input:focus~.components-input-control__backdrop{outline:2px solid #2f7d92 !important}.components-toggle-group-control[role=radiogroup]:hover{border-color:#2f7d92}.components-toggle-group-control[role=radiogroup] .components-toggle-group-control-option-base[role=radio]:hover{color:#2f7d92}.components-toggle-group-control[role=radiogroup] .components-toggle-group-control-option-base[role=radio]:focus{color:#2f7d92;outline:2px solid #2f7d92}.ant-slider .ant-slider-handle:not(.ant-tooltip-open){background-color:#2f7d92 !important;border-color:#373737}.ant-slider:hover .ant-slider-handle:not(.ant-tooltip-open),.ant-slider .ant-slider-handle:focus{background-color:#373737 !important;border-color:#2f7d92}.wpml-ls-typography-panel .components-panel__body .ant-col{margin-bottom:12px}.wpml-ls-fontSize-control div[aria-label=\"Font size\"]{margin-bottom:12px}.wpml-ls-fontSize-control .wpml-ls-fontLetterSpacing-control{display:grid;place-items:center;align-self:center}\n<\/style><div id=\"\" class=\"wpml-language-switcher-block is-layout-flex is-responsive has-child-selected wp-block-navigation language_post\"><div class=\"block-editor-block-list__block wp-block wp-block-navigation-item has-link has-child wp-block-navigation-submenu\"><div id=\"\" class=\"\"><ul class=\"horizontal-list  hasSpacing isHorizontal\" style=\"--language-spacing:16px;flex-wrap:nowrap\" data-is-drop-zone=\"true\"><li class=\"wp-block-navigation-item \" data-wpml=\"language-item\"><div><a class=\"wp-block-navigation-item__content\" data-wpml=\"link\" href=\"https:\/\/www.verificat.cat\/\" aria-label=\"Cambiar a Catal&agrave;\"><span data-wpml=\"label\" data-wpml-label-type=\"native\" class=\"wp-block-navigation-item__label \">Catal&agrave;<\/span><\/a><\/div><\/li><li class=\"wp-block-navigation-item \" data-wpml=\"current-language-item\"><div><span data-wpml=\"label\" data-wpml-label-type=\"native\" class=\"wp-block-navigation-item__label \">Castellano<\/span><\/div><\/li><li class=\"wp-block-navigation-item \" data-wpml=\"language-item\"><div><a class=\"wp-block-navigation-item__content\" data-wpml=\"link\" href=\"https:\/\/www.verificat.cat\/en\/\" aria-label=\"Cambiar a English\"><span data-wpml=\"label\" data-wpml-label-type=\"native\" class=\"wp-block-navigation-item__label \">English<\/span><\/a><\/div><\/li><li class=\"wp-block-navigation-item \" data-wpml=\"language-item\"><div><a class=\"wp-block-navigation-item__content\" data-wpml=\"link\" href=\"https:\/\/www.verificat.cat\/fr\/\" aria-label=\"Cambiar a Fran&ccedil;ais\"><span data-wpml=\"label\" data-wpml-label-type=\"native\" class=\"wp-block-navigation-item__label \">Fran&ccedil;ais<\/span><\/a><\/div><\/li><\/ul><\/div><\/div><\/div>\n\n\n<div class=\"post_single_data wp-block-post-date\"><time datetime=\"2026-07-03T11:39:26+02:00\">3 de julio de 2026<\/time><\/div>\n\n<div class=\"taxonomy-category post_single_category wp-block-post-terms\"><a href=\"https:\/\/www.verificat.cat\/es\/category\/escola-es\/aprn-es\/\" rel=\"tag\">Aprende<\/a><span class=\"wp-block-post-terms__separator\">, <\/span><a href=\"https:\/\/www.verificat.cat\/es\/category\/escola-es\/\" rel=\"tag\">Escuela<\/a><\/div>\n\n\n<p class=\"wp-block-paragraph\">La industria tecnol\u00f3gica lleva tiempo buscando acercar sus productos al mundo de la moda. A trav\u00e9s de colaboraciones con marcas y celebridades, dispositivos que hasta hace poco se presentaban como gadgets tecnol\u00f3gicos se reconfiguran como complementos de estilo. Las nuevas gafas inteligentes de Meta, <a href=\"https:\/\/about.fb.com\/news\/2026\/06\/meta-essilorluxottica-partner-launch-meta-glasses\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/about.fb.com\/news\/2026\/06\/meta-essilorluxottica-partner-launch-meta-glasses\/\" rel=\"noreferrer noopener nofollow\">presentadas el 23 de junio <\/a>en colaboraci\u00f3n con la modelo e <em>influencer <\/em>Kylie Jenner, responden a esta l\u00f3gica. Al mismo tiempo, la estrategia contribuye a desplazar un debate que acompa\u00f1a a esta tecnolog\u00eda desde sus inicios: los interrogantes sobre la privacidad y las implicaciones de llevar, como un elemento m\u00e1s de nuestra vestimenta, c\u00e1maras capaces de registrar el entorno de manera casi imperceptible.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Registrarlo todo es parte de la cotidianidad de muchas personas. Hace unos a\u00f1os, sin embargo, llevar una GoPro sujeta a la cabeza o caminar con una c\u00e1mara en la mano llamaba la atenci\u00f3n. Hoy, en cambio, grabar lo que pasa a nuestro alrededor es cada vez m\u00e1s f\u00e1cil con dispositivos que pasan desapercibidos y que, a su vez, se promocionan como accesorios de moda deseables. En este contexto se enmarca la colaboraci\u00f3n entre Meta y Kylie Jenner. La elecci\u00f3n de la modelo no es casual: contar con una de las figuras con m\u00e1s influencia en la industria de la moda asocia unas gafas con c\u00e1mara integrada a una imagen de sofisticaci\u00f3n y tendencia, m\u00e1s que a un producto estrictamente tecnol\u00f3gico.<\/p>\n\n\n\n<blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/DZ7osapgLeX\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/DZ7osapgLeX\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">Ver esta publicaci\u00f3n en Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/DZ7osapgLeX\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">Una publicaci\u00f3n compartida de Instagram (@instagram)<\/a><\/p><\/div><\/blockquote>\n<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p class=\"wp-block-paragraph\">La iniciativa se inscribe en una campa\u00f1a de marketing que Meta despliega desde hace a\u00f1os. <a href=\"https:\/\/tech.facebook.com\/reality-labs\/2021\/9\/ray-ban-and-facebook-introduce-ray-ban-stories-first-generation-smart-glasses\/\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/tech.facebook.com\/reality-labs\/2021\/9\/ray-ban-and-facebook-introduce-ray-ban-stories-first-generation-smart-glasses\/\" rel=\"noreferrer noopener nofollow\">Desde 2021, con el lanzamiento del primer modelo de gafas inteligentes<\/a>, la compa\u00f1\u00eda ha colaborado con marcas como Ray-Ban y, m\u00e1s recientemente, Oakley. Ahora ampl\u00eda la apuesta con tres nuevos modelos bajo su propia marca, uno de los cuales lleva el nombre de Kylie Jenner. M\u00e1s all\u00e1 de sus prestaciones, esta alianza refuerza la incorporaci\u00f3n de las gafas inteligentes al universo de la moda y contribuye a normalizar una tecnolog\u00eda que suscita debate sobre la privacidad.<\/p>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Casos recientes comprometen a las gafas inteligentes<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">El estreno en el mercado de estas nuevas gafas, que son las primeras en incorporar el primer modelo de inteligencia artificial salido de <em>Meta Superintelligence Labs<\/em> \u2013una divisi\u00f3n de la empresa que trabaja para que la IA exceda las capacidades humanas\u2013 llega despu\u00e9s de que estos \u00faltimos meses se hayan vuelto a despertar los recelos por las implicaciones que tienen sobre la privacidad.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Una <a href=\"https:\/\/www.svd.se\/a\/K8nrV4\/metas-ai-smart-glasses-and-data-privacy-concerns-workers-say-we-see-everything\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.svd.se\/a\/K8nrV4\/metas-ai-smart-glasses-and-data-privacy-concerns-workers-say-we-see-everything\" rel=\"noreferrer noopener nofollow\">investigaci\u00f3n llevada a cabo por los diarios suecos <em>Svenska Dagbladet<\/em> (SvD) y <em>G\u00f6teborgs-Posten<\/em> (GP)<\/a> el pasado febrero revel\u00f3 que trabajadores de Sama, una empresa subcontratada por Meta con sede en Kenia y encargada de moderar contenidos para la compa\u00f1\u00eda de Mark Zuckerberg, aseguraban que a menudo revisaban v\u00eddeos en los que aparec\u00edan personas con gafas inteligentes mientras utilizaban el lavabo o manten\u00edan relaciones sexuales. Meta no se ha pronunciado sobre estas acusaciones en concreto, pero declar\u00f3 a la <em><a href=\"https:\/\/www.bbc.com\/news\/articles\/c5y7yvgy0w6o\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.bbc.com\/news\/articles\/c5y7yvgy0w6o\" rel=\"noreferrer noopener nofollow\">BBC News<\/a><\/em> que hab\u00eda \u00abdecidido poner fin a nuestra colaboraci\u00f3n con Sama porque no cumpl\u00eda nuestros est\u00e1ndares\u00bb.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Las grabaciones hechas por personas usuarias de las gafas y su posterior difusi\u00f3n es uno de los grandes temas de debate. De hecho, este a\u00f1o han salido a la luz varios casos de mujeres que fueron grabadas sin su consentimiento con gafas inteligentes. <a href=\"https:\/\/www.bbc.com\/news\/articles\/cx23ke7rm7go\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.bbc.com\/news\/articles\/cx23ke7rm7go\" rel=\"noreferrer noopener nofollow\">En dos situaciones documentadas por la BBC<\/a>, Oonagh y Kate fueron registradas mientras rechazaban las insinuaciones de unos hombres, y los v\u00eddeos se publicaron posteriormente en TikTok, donde acumularon decenas de miles o millones de visualizaciones y numerosos comentarios ofensivos y sexualizados. Este tipo de v\u00eddeos responden a una tendencia entre algunos hombres de grabarse, a trav\u00e9s de las gafas inteligentes de Meta, mientras ligan con mujeres por la calle y luego colgarlo en las redes para hacerse viral, <a href=\"https:\/\/edition.cnn.com\/2026\/02\/09\/world\/manfluencers-smart-glasses-intl\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/edition.cnn.com\/2026\/02\/09\/world\/manfluencers-smart-glasses-intl\" rel=\"noreferrer noopener nofollow\">tal como recoge este reportaje de la CNN<\/a>. De hecho, hay perfiles en redes como TikTok que solo publican este tipo de contenido y acumulan miles de visualizaciones.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"609\" src=\"https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-34-1024x609.jpg\" alt=\"\" class=\"wp-image-95349\" srcset=\"https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-34-1024x609.jpg 1024w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-34-300x178.jpg 300w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-34-768x457.jpg 768w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-34-1200x714.jpg 1200w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-34-1400x833.jpg 1400w, https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-34.jpg 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>\u00bfNos pueden grabar y colgarlo en las redes sin nuestro consentimiento?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La <a href=\"https:\/\/www.boe.es\/buscar\/act.php?id=BOE-A-1982-11196\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.boe.es\/buscar\/act.php?id=BOE-A-1982-11196\" rel=\"noreferrer noopener nofollow\">Ley Org\u00e1nica de Protecci\u00f3n Civil del derecho al honor, a la intimidad personal y familiar y a la propia imagen<\/a> considera una<a href=\"https:\/\/www.boe.es\/buscar\/act.php?id=BOE-A-1982-11196\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.boe.es\/buscar\/act.php?id=BOE-A-1982-11196\" rel=\"noreferrer noopener nofollow\"> \u201cintromisi\u00f3n ileg\u00edtima\u201d<\/a> la \u201ccaptaci\u00f3n, reproducci\u00f3n o publicaci\u00f3n\u201d de la imagen de una persona en \u201clugares o momentos privados de su vida o fuera de ellos\u201d. Por lo tanto, esta protecci\u00f3n tambi\u00e9n se aplica a las grabaciones llevadas a cabo en la v\u00eda p\u00fablica, salvo algunas excepciones, como cuando prevalece el inter\u00e9s p\u00fablico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por otro lado, de acuerdo con la <a href=\"https:\/\/www.boe.es\/buscar\/pdf\/2018\/BOE-A-2018-16673-consolidado.pdf\" target=\"_blank\" data-type=\"link\" data-id=\"https:\/\/www.boe.es\/buscar\/pdf\/2018\/BOE-A-2018-16673-consolidado.pdf\" rel=\"noreferrer noopener nofollow\">Ley Org\u00e1nica de Protecci\u00f3n de Datos (LOPD)<\/a>, nuestra imagen es un dato de car\u00e1cter personal, por lo que no se puede hacer uso de ella sin nuestro consentimiento, aunque haya sido captada en un espacio p\u00fablico.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id95356_d04daa-6a{margin-top:10px;margin-bottom:0px;}.kb-row-layout-id95356_d04daa-6a > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id95356_d04daa-6a > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id95356_d04daa-6a > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:0px;padding-right:60px;padding-bottom:0px;padding-left:60px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id95356_d04daa-6a{background-color:#e97000;}.kb-row-layout-id95356_d04daa-6a > .kt-row-layout-overlay{opacity:0.06;background-image:url('https:\/\/www.verificat.cat\/wp-content\/uploads\/2024\/12\/Les-Mentides-Alimenten-lodi-background.svg');background-size:cover;background-position:center center;background-attachment:scroll;background-repeat:no-repeat;}@media all and (max-width: 1024px){.kb-row-layout-id95356_d04daa-6a > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id95356_d04daa-6a > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id95356_d04daa-6a alignnone kt-row-has-bg block_form_newsletter_black wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column95356_bf589d-67 > .kt-inside-inner-col{padding-top:0px;}.kadence-column95356_bf589d-67 > .kt-inside-inner-col,.kadence-column95356_bf589d-67 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column95356_bf589d-67 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column95356_bf589d-67 > .kt-inside-inner-col{flex-direction:column;}.kadence-column95356_bf589d-67 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column95356_bf589d-67 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column95356_bf589d-67{position:relative;}@media all and (max-width: 1024px){.kadence-column95356_bf589d-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column95356_bf589d-67 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column95356_bf589d-67\"><div class=\"kt-inside-inner-col\">\n<h2 class=\"wp-block-heading has-text-align-left has-white-color has-text-color has-link-color wp-elements-db948e2f1ed3207915b4fe1347302ae2\">Subscriu-te al butllet\u00ed de Desfake<\/h2>\n\n\n\n<p class=\"has-text-align-left has-white-color has-text-color has-link-color wp-elements-fd3bf5232599099fb3a2362d550a6f02 wp-block-paragraph\">Descobreix eines i consells pr\u00e0ctics per combatre la desinformaci\u00f3 a l\u2019aula. T\u2019ajudem a dotar-te de recursos efectius per ensenyar als teus alumnes a identificar la informaci\u00f3 falsa.<\/p>\n\n\n\n<div class=\"wp-block-buttons button_white is-content-justification-left is-layout-flex wp-container-core-buttons-is-layout-63375db1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/desfake.cat\/newsletter\/\" target=\"_blank\" rel=\"noopener\">Subscriu-te<\/a><\/div>\n<\/div>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Las gafas inteligentes se convierten en un accesorio de moda mientras se reabre el debate sobre la privacidad y los l\u00edmites de las grabaciones sin consentimiento<\/p>\n","protected":false},"author":50,"featured_media":95355,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"categories":[24,23],"tags":[],"class_list":["post-95356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aprn-es","category-escola-es","with-featured-image"],"taxonomy_info":{"category":[{"value":24,"label":"Aprende"},{"value":23,"label":"Escuela"}]},"featured_image_src_large":["https:\/\/www.verificat.cat\/wp-content\/uploads\/2026\/07\/Diseno-sin-titulo-36-1024x609.jpg",905,538,true],"author_info":{"display_name":"Mariona Pina Herrero","author_link":"https:\/\/www.verificat.cat\/es\/author\/marionaph\/"},"comment_info":0,"category_info":[{"term_id":24,"name":"Aprende","slug":"aprn-es","term_group":0,"term_taxonomy_id":24,"taxonomy":"category","description":"","parent":23,"count":123,"filter":"raw","cat_ID":24,"category_count":123,"category_description":"","cat_name":"Aprende","category_nicename":"aprn-es","category_parent":23},{"term_id":23,"name":"Escuela","slug":"escola-es","term_group":0,"term_taxonomy_id":23,"taxonomy":"category","description":"","parent":0,"count":166,"filter":"raw","cat_ID":23,"category_count":166,"category_description":"","cat_name":"Escuela","category_nicename":"escola-es","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/posts\/95356","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/users\/50"}],"replies":[{"embeddable":true,"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/comments?post=95356"}],"version-history":[{"count":2,"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/posts\/95356\/revisions"}],"predecessor-version":[{"id":95369,"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/posts\/95356\/revisions\/95369"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/media\/95355"}],"wp:attachment":[{"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/media?parent=95356"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/categories?post=95356"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.verificat.cat\/es\/wp-json\/wp\/v2\/tags?post=95356"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}